What is Facebook for? Here is my take (or, Verani doesn't care about Scoble's personal life)
Facebook, as my readers know, is one of the most popular social-oriented websites ever. However, there has been a lot of controversy over how it should be used.
There seem to be two schools of thought. The first is that Facebook is a great way to connect with people you already know, to organize events with friends; it is rather like Email's more successful cousin.
The other school of thought is that Facebook is a new kind of Internet rolodex. These people add anyone and everyone as a friend. That way they can keep in contact with many people they don't know, but maybe wish they did. Of course, if this is the case, on the other end are the celebrities, who have thousands of friends who wish they knew them, like Robert Scoble of Scobleizer.com.
When I first decided to see what all the Facebook buzz was about, I fell in with the "rolodex crowd". I made the mistake of using my identity as a blogger, and adding other bloggers and technology people whom I didn't know personally, but greatly admired. So, I had Robert Scoble, Mike Arrington, Jason Calacanis, Sridhar Vembu, &c. on my friends list, but no one whom I actually knew in real life. I was able to keep tabs on the numerous events, product releases, &c. from these people, but nothing personal. Maybe I should rephrase that. I was able to keep up on their personal lives, but I frankly don't give a care about Scoble's personal life, because he is not someone whom I know personally.
When I am friends with someone whom I don't know in real life on Facebook, it makes me feel like an eavesdropper, or a peeping Tom. At that point, all Facebook helped me with was networking, and that is not really the point of it. If I were interested in that, I would have looked at something like LinkedIn.
Facebook began to bore me to death, so I stopped using it (my account is still there, but I don't use it). Then, I noticed that one of my real friends was using it. So, I decided to open up a new account (I know, against the Terms of Use, don't tell anyone...) in my real identity, the ones that my real friends know. I added all the people I personally know, joined my school network, joined my city network, and then started experimenting with various applications and stuff.
I have found that most applications are annoying. The stupidest things are apps that let you "Throw a cow at so-and-so", &c. So, I only use a few apps that actually help me to network with my friends. I find that the most important thing about Facebook is the wall. I use it to communicate back and forth with my friends more than Email. I find that I only use email now to communicate with friends who are not using Facebook, my parents, and various companies.
Now that I use Facebook to augment my relationships with existing friends and not to make new friends (I do that in the real world, not online), I find myself visiting it more and more often, and actually updating my status often.
Another thing Facebook has done for me is help me get into contact with old friends. Several years ago, I moved out of town and lost a dear friend in the process. His email and phone numbers have changed more than once since we last saw each other, and I have had no way of communicating with him. Then, I thought to look for him on Facebook, and of course, he was there. Now, we have been able to communicate for the first time since the year 2001.
If you use it how it was meant to be, Facebook doesn't have to be part of the Narcissystem.
